Social Media & Digital Marketing Manager
- Develop & execute innovative and impactful digital & social marketing plans for client campaigns;
- Use analytical tools to create social and digital marketing performance reports and collate data that will inform strategy and wider teams;
- Manage social media content calendars that drive engagement and align with marketing strategies;
- Develop distinct social media franchises for each label brand;
- Monitor artist fan communities and utilize observations to optimize our campaigns;
- Oversee international social media accounts to develop strategy and best practices;
- Creative and Design skills, ability to use Design applications such as Adobe Suite to optimize content for social and digital advertising use;
- Commission and run influencer campaigns for select projects;
- Work alongside the Head of Digital Marketing & Audience to generate advertising strategy and deliver effective advertising campaigns in the digital space;
- Work closely with Artist, Marketing and Distribution teams to optimize audience engagement and release strategies.
- Professional expertise across social media and digital platforms, inc; Facebook, Instagram, Twitter, TikTok, Reddit, Discord, Twitch and more;
- Self-motivated, highly detail oriented, ability to multi-task and work with tight deadlines;
- Exceptional eye for strong visual aesthetics and what effectively translates on each platform;
- Experience with Adobe Suite;
- Ability to utilize analytics and data to inform decisions;
- Excellent organization, communication and project management skills.
- Degree or equivalent business experience/education.
- 3+ years experience in social media and/or digital marketing at a record label, distributor, artist management company, DSP or marketing agency;
- Be a team player with strong organizational, communication and impeccable administrative skills.
- Experience with Adobe Creative suite, Final Cut or similar video editing software
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Kartel Music Group
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We are a Global Independent Music Services company. Our team of professional music lovers provide bespoke, personal services to an incredible roster of artists, labels and music companies. We aspire to a progressive music industry that breaks down barriers, takes a holistic view and allows artists and labels to retain ownership and remain in control.