Description

We are looking for an experienced and ambitious Senior Performance Marketing Manager to join the team with a passion for media advertising. This role will be key in driving Rehegoo’s paid media performance across all channels including search and social media - further developing our performance marketing strategy, driving sales leads and our overall paid media performance across acquisition and brand.
Paid search and social media are critical in gaining new customers and growing our brand. As a Senior Performance Marketing Manager you will be hands-on working end-to-end across campaign media planning, execution, optimisation and reporting. From collaborating with our creative and social team to build our social and search ads, analysing campaign performance, optimising creative based on this analysis and creating reports. You’ll strive to drive leads and sales across our B2B background music and sync services.
We’re always looking to learn and grow, so on top of working on our existing channels including Instagram, Facebook, YouTube and LinkedIn, you will be continually exploring and testing to try new things to drive new customer leads. You’ll care about performance and want to convert clicks into leads and sales.
Responsibilities
Media Planning & Buying - Collaborating with the social team on day-to-day campaign planning, creation and execution
Audience Profiles - Understanding the profiles of our target audiences to understand the best channels, formats and messages to encourage them to click (and ultimately purchase)
Analytics - reporting and optimisation, including in-depth analysis of LTV, CPA and ROI of all activity ensuring maximum efficiency. In addition to platform analytics and performance.
Commercial Awareness - presenting clear, data backed business cases for marketing investment to improve revenue and ROI
Brand Messaging - ensure unified messaging and consistent branding across all marketing and communications
Creative Production - provide in-house creative team with analysis to continually optimise and improve creative performance
Search Savvy - managing paid search campaigns (keywords, messaging, targeting). Organic search experience is a plus.
Growth - responsible for achieving the revenue, acquisition and customer LTV targets

Requirements

First and foremost, you will be obsessed with all things paid social and search and ultimately delivering the best performance across all metrics, working closely with the marketing and sales teams to exceed all KPIs.
Experienced setting up and running paid search and social campaigns
You are numbers and data driven - both across managing budgets and spends, through to performance and reporting
You’ll be constantly reviewing the latest trends to ensure Rehegoo knows how to win and is ahead of the rest. We like to be distinctive and want to ensure we stay that wa
Ideally experienced with B2B media planning and buying, with a passion for music.
Working in a dynamic and fast paced environment, where an adaptable, hands-on, proactive mindset is a plus.

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Rehegoo Music Group

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Rehegoo is a dynamic group specializing in creating, publishing and distributing digital products such as compilation of artists, albums and mobile apps. Our team is very passionate about our work, driven by a creative spirit and knowledgeable about cutting edge developments in the digital economy. Rehegoo was founded in 2014 by an Italian entrepreneur named Marco Rinaldo, who has always had a great passion for composing and producing music. It started out as a small recording company that was releasing albums of talented musicians and singers. The exponential development of our company has allowed it to reach global markets at record pace. Albums recorded with Rehegoo continuously occupy the TOP 100 charts in their specific genres. Rehegoo's main goal is to allow all artists to be heard. Our great love for music motivates us to try to make the world a better place for the people who create music and everyone who listens to it. Discover a new side of the music industry with us! We are different, are you?

Job Details

Posted on Jan 13

London, England, UK

Full time

Mid