Publicist
Description
- Promote LA Phil events, focusing on classical programming including performance seasons at the LA Phil’s three iconic venues: Walt Disney Concert Hall, The Hollywood Bowl and The Ford.
- Help meet institutional objectives to build audiences and raise awareness for the LA Phil’s programming and initiatives.
- Develop strategic PR plans for each season and venue, conduct media outreach and place stories in local, national, and international media outlets, including but not limited to print publications, radio and television broadcast outlets, and online media outlets.
- Collaborate with the PR Team on press opportunities for special series and concerts, festivals, run-outs, and tours.
- Coordinate with managers, publicists, and other external stakeholders of guest conductors and soloists to ensure consistency in publicity plans and messaging across all channels.
- Support and increase visibility for events and programming at the Beckmen YOLA Center.
- Liaise with media and escort photographers and videographers for coverage of live events.
- Increase press exposure for LA Phil departmental projects and initiatives.
- Help plan and coordinate press conferences and select press events, such as galas and receptions for LA Phil activities, and miscellaneous events as assigned.
- Establish, develop, and maintain productive relations with a wide range of national and specialist media, and with colleagues within the music industry.
- Coordinate/facilitate interviews, including background research, executive preparation, and transportation of artists when needed.
- Strengthen and develop the diversity, equity and inclusion initiatives of the Association.
- Write and edit press releases, media alerts, biographical information, and other written materials, as assigned.
- Build a bridge between traditional PR and digital media opportunities.
- Arrange and coordinate photo and video shoots for all LA Phil venues.
- Assist with crisis communications, as assigned.
- Work with LA Phil musicians and guest artists’ representatives on assigned concert dates and special projects to maximize press exposure.
- Attend concerts and handle media relations as an LA Phil representative for all LA Phil venues and lease events, as assigned.
- Attend weekly departmental staff meetings and other meetings, as assigned.
- Contribute to effective internal communications; act as liaison between assigned LA Phil departments and PR staff; and facilitate other department’s informational needs.
- Assist in training new staff as needed.
Requirements
- Solid classical music knowledge; interest in varied music genres is a plus. The ideal candidate will also have a desire to work hands-on with musicians and will know general music repertoire and artists including classical, pop, rock, jazz, theater, and other genres.
- 5+ years of progressive public relations experience or equivalent.
- Previous project management experience with strong organizational skills.
- Creative, innovative thinker with an excellent sense of the local, national and international media, with particular knowledge of music writers and publications.
- Impeccable writing and communication skills.
- Strong collaboration and interpersonal skills in conjunction with excellent formal and informal presentation skills.
- Excellent critical thinking skills and ability to deliver and sustain high quality productivity in a fast-paced event driven environment.
- Self-motivated team player.
- Able to work some nights and weekends.
- Candidates must have access to reliable transportation to travel between multiple locations.
- Undergraduate degree in music, arts marketing, or journalism preferred or equivalent experience.
- Dedication and commitment to engage in and promote diversity, equity, and inclusion within the staff, vendors, and within interactions with the surrounding community is a must.
- Knowledge of and relationships with Spanish-language media is a big plus.
- Spanish language fluency is a big plus.
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LA Phil
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**Overview** The LA Phil presents an inspiring array of music from all genres at two of L.A.’s iconic venues- Walt Disney Concert Hall and the Hollywood Bowl- to audiences of all ages and economic backgrounds. With the preeminent Los Angeles Philharmonic orchestra at the foundation of its offerings, the LA Phil aims to enrich and transform lives through music, with a robust mix of artistic, education and community programs. The Los Angeles Philharmonic is praised as one of the world's top orchestras, renowned for its innovative spirit, the virtuosity of its musicians, and its dynamic Music Director, Gustavo Dudamel. Founded in 1919, the Philharmonic has grown steadily in stature, developing close bonds with such major music directors as Zubin Mehta, Carlo Maria Giulini and Esa-Pekka Salonen. In every case, that deep connection has helped define the direction and spirit of the orchestra and of the entire organization.