Marketing Manager

Missing Piece Group team

Description

We are looking for a Digital / Marketing Manager to join Missing Piece. The team develops and implements online marketing and social media strategies, initiatives and campaigns for a range of musicians, labels, publishers and more. This successful candidate for this position will have experience in creating and managing project marketing plans for album, tour and/or media rollout campaigns.
Responsibilities:
  • Campaign setup and management
  • Develop, implement and manage ongoing overall marketing campaigns for agency and record label projects
  • Coordinate / manage campaign development across internal & external team members on all phases.
  • Lead digital marketing tactics and strategies
  • Roll out, manage and optimize digital ad campaigns on agency projects.
  • Research and outreach to appropriate online influencers and playlisters per project.
  • Manage ongoing rollout of social messaging and assets with each client.
  • Analysis, optimization and best practices consulting for client online channels.
  • Client CRM management, social metrics and reporting.
  • Map out and implement overall creative timeline and content calendar per project.
  • Lead project DSP / streaming outreach
  • Ongoing promotional outreach to editorial & programming teams with digital streaming and video partners.
  • Coordinate with artist team on tactics to build and engage digital audiences across channels, driving overall growth and engagement for ongoing content elements.
  • MPG social and digital communication
  • Ongoing Spotitify playlisting and outreach - manage and grow internal playlist channels.
  • Work with team to ensure ongoing flow of creative and compelling social content on MPG channels to support projects and grow overall audience.
  • MPG Website & social front-end posting, tracking & analysis
  • Overall tracking and reporting
  • Social / digital growth for client campaigns
  • Promotion / streaming outreach and results
  • Press and media as needed

Requirements

  • Experience (~1-2 years) within music media, management, record label marketing, or related
  • Experience working with DSP / streaming services teams, 3rd party playlisters & influencers, brand marketers etc.
  • Familiarity & experience with digital marketing & tracking tools:
  • Facebook, Instagram, Youtube advertising
  • Shortlink, pre-save, remarketing tools e.g. ToneDen, Feature.fm
  • Youtube & Google metrics, Spotify, BuzzAngle, Chartmetric commercial & streaming reporting
  • Artist dashboard suites e.g. Spotify for Artists, Pandora AMP
  • Innate understanding of social and digital channels
  • Compelling and creative online voice
Optional skills: content development & production:
  • Graphic design
  • Audio / video – podcast, basic video editing, etc

How to apply

To apply, send resume and cover letter to info@missingpiecegroup.com with the subject line “Digital Marketing Manager Application.”

Missing Piece Group logo

Missing Piece Group

Missing Piece Group is a full-service music company: a marketing and publicity agency, management company and record label.

Job Details

Posted on May 12

Newark, NJ or Nashville, TN, USA

Remote OK

Full time

Junior