Marketing Analytics Intern
Description
- Partner with cross-functional teams to build measurable campaign goals, KPIs and benchmarking methodology
- Support web analytics to provide actionable insights that will inform site development/optimization
- Work directly with Global teams and external agencies to collect & analyze campaign data and provide meaningful insights for optimization and future planning
- Support social listening projects across monitoring social conversations, analyzing data and drafting reports with actionable insights
- Collaborate with internal marketing and business partners to understand goals and needs Help to craft stories that present learnings in a visual format with a compelling message
- Assist team members to leverage existing data sources to uncover key truths
Requirements
- Strong career interest in marketing, marketing analytics, data sciences
- Proficient in Google Analytics and platform analytics tools (e.g. Facebook/Twitter/LinkedIn/YouTube analytics)
- Understanding of measurement and analytic metrics of Social media, Paid Media, Web Analytics
- Previous jobs or internships in marketing, marketing analytics, insights, media agency a plus
- High proficiency in Power Point and Excel (report writing, data processing, and chart/tables/pivot tables creation), with some experience using statistical software programs a plus
- Quick learner with a can-do attitude and able to complete tasks with little supervision
- Strong interpersonal, collaboration, presentation, written and oral communication skills.
- High attention to detail, organized, and a resourceful and responsible team player
- Strong personal interest in technology, entertainment, cinema, TV/Streaming, music, gaming a plus
- Monday, May 23, 2022
- Monday, June 6, 2022
- Monday, June 20, 2022
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Dolby Laboratories
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We're the rain on the roof in a movie. The music flowing through your earbuds when you're at the gym. The footsteps lurking behind you in a video game. The voice of a colleague on a call who seems to be right next to you. The sight of a breathtakingly bright and vivid sunset on your TV. Making experiences come alive through technology is what we do. It's been our mission since day one. It began with our founder, Ray Dolby, a visionary scientist and inventor. As a young engineer and music lover, he was driven to improve the listening experience. And with that simple motivation, plus countless hours of experimentation, he created a solution—a solution that was elegant and practical, highly sophisticated, and wholly devoted to the artist's vision. Even as we've become a global company, Dolby Laboratories continues to reflect Ray Dolby's values. Here, science meets art. And high tech goes far beyond computer code. Founded in 1965 and headquartered in San Francisco, Dolby has grown into a leading global innovator and developer of audio, imaging and voice technologies for cinema, home theaters, PCs, mobile phones, and games. Our products include Dolby Digital Plus, TrueHD, Dolby Voice, Dolby Atmos and Dolby Vision. Today, over 2,000 individuals around the globe share their talents and energy to enable the most immersive experiences that technology can deliver.