Marketing Analytics Intern

Dolby Laboratories team

Description

As an intern, the Dolby U program offers impactful, project-based work experience in a collaborative, creative environment where you work side by side with industry leaders. Amplify your insatiable curiosity by implementing real-world solutions that revolutionize how people communicate and how entertainment is created, delivered, and enjoyed worldwide. For anyone seeking to gain invaluable expertise through meaningful, personal contributions, join us to design a future where technology meets entertainment!
Summary As an intern with the SP&I team, you’ll join a world-class insights, analytics, and brand planning function at Dolby. Our team partners with key stakeholders across the company, including the broader marketing organization and business groups across the brand portfolio and geos, to develop new ways to illuminate meaningful insights, translate insights into actionable strategic recommendations and provide a deep understanding of consumers/customers globally. You will have opportunities to work on projects that touch every aspect of our business, helping to uncover insights and drive strategy to inform decision-making in a variety of areas including cinema, home, music, gaming, mobile and business conferencing.
Responsibilities
  • Partner with cross-functional teams to build measurable campaign goals, KPIs and benchmarking methodology
  • Support web analytics to provide actionable insights that will inform site development/optimization
  • Work directly with Global teams and external agencies to collect & analyze campaign data and provide meaningful insights for optimization and future planning
  • Support social listening projects across monitoring social conversations, analyzing data and drafting reports with actionable insights
  • Collaborate with internal marketing and business partners to understand goals and needs Help to craft stories that present learnings in a visual format with a compelling message
  • Assist team members to leverage existing data sources to uncover key truths

Requirements

  • Strong career interest in marketing, marketing analytics, data sciences
  • Proficient in Google Analytics and platform analytics tools (e.g. Facebook/Twitter/LinkedIn/YouTube analytics)
  • Understanding of measurement and analytic metrics of Social media, Paid Media, Web Analytics
  • Previous jobs or internships in marketing, marketing analytics, insights, media agency a plus
  • High proficiency in Power Point and Excel (report writing, data processing, and chart/tables/pivot tables creation), with some experience using statistical software programs a plus
  • Quick learner with a can-do attitude and able to complete tasks with little supervision
  • Strong interpersonal, collaboration, presentation, written and oral communication skills.
  • High attention to detail, organized, and a resourceful and responsible team player
  • Strong personal interest in technology, entertainment, cinema, TV/Streaming, music, gaming a plus
Working towards a Bachelor's or Master’s degree in Market Research, Marketing Analytics, Business, Statistics, Social Sciences or a related field; recent grads who are within 6 months of graduation are also eligible to apply Must be available to work full-time Monday – Friday for 3 months between May/June 2022 – Aug/September 2022.
Start dates for the internship are as follows: (note these dates are not flexible)
  • Monday, May 23, 2022
  • Monday, June 6, 2022
  • Monday, June 20, 2022

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Dolby Laboratories logo

Dolby Laboratories

We're the rain on the roof in a movie. The music flowing through your earbuds when you're at the gym. The footsteps lurking behind you in a video game. The voice of a colleague on a call who seems to be right next to you. The sight of a breathtakingly bright and vivid sunset on your TV. Making experiences come alive through technology is what we do. It's been our mission since day one. It began with our founder, Ray Dolby, a visionary scientist and inventor. As a young engineer and music lover, he was driven to improve the listening experience. And with that simple motivation, plus countless hours of experimentation, he created a solution—a solution that was elegant and practical, highly sophisticated, and wholly devoted to the artist's vision. Even as we've become a global company, Dolby Laboratories continues to reflect Ray Dolby's values. Here, science meets art. And high tech goes far beyond computer code. Founded in 1965 and headquartered in San Francisco, Dolby has grown into a leading global innovator and developer of audio, imaging and voice technologies for cinema, home theaters, PCs, mobile phones, and games. Our products include Dolby Digital Plus, TrueHD, Dolby Voice, Dolby Atmos and Dolby Vision. Today, over 2,000 individuals around the globe share their talents and energy to enable the most immersive experiences that technology can deliver.

Job Details

Posted on Dec 22

San Francisco, CA, USA

Full time

Junior