Local Marketing Lead - Part Time
Description
- Represent Sofar as an active member of the local music community
- Work closely with the local Show Experience Lead to connect local music lovers with Sofar
- Build partnerships with local arts and social impact organizations, being purposeful in selecting partners that diversify our music genres, audience make-up and neighborhood representation
- Establish relationships with key media, from radio sites to local event listings, and arrange programs to get customer leads and sell tickets
- Rollout repeatable programs provided by the Marketing and Community Partnerships teams to grow Sofar in a well-organized and scalable way, with an emphasis on community and audience diversification
- Contribute local social posts and content ideas, and capture content that engages our local audience and represents the city’s demographics and cultures
- Organize regular meetups for the Sofar Community (artists, crew, hosts, audio engineers, photographers, videographers) in collaboration with other leaders in your city
- Share local information with the marketing team for editorial content and programming
- Support Concert operations by finding new unique venues for our shows
- Collaborate across different Sofar teams, both local and regional teams - communicating success stories, key learnings, programs and their impact, and other activities
- You’ll also discover a lot of great new music, from your city and around the world
Requirements
- Music-obsessed and connected to your local music community
- An expert on your city - from new venue openings, to the best social media profiles to follow, to the best open mic nights
- Energized by meeting new people and bringing them together, particularly across cultures
- An excellent communicator, both in writing and speaking
- Committed to diversity, inclusion and representation
- Excited about a scrappy startup culture; you’re organized and work well autonomously, but remain connected to the larger team
- Genuine, demonstrated commitment to supporting artists and local music
- Able to work flexible hours
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Sofar Sounds
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Sofar Sounds reimagines the live event experience through curated, secret performances in more than 400 cities around the world. Cofounded in London in 2009 by Rafe Offer and Rocky Start, Sofar brings guests and artists together in unique locations, without the distractions that plague other live events. Sofar shows begin as a secret: guests sign on for three unnamed performances at undisclosed locations, hosted by community members in everyday spaces — from living rooms and rooftops, to retail stores. Through the transformation of these spaces into captivating venues, Sofar serves as a platform for artists to connect with engaged audiences in cities around the world. Sofar invites guests to discover new artists, spaces, people, neighborhoods and cities, whether at home or abroad, creating an inclusive and accessible global community where people make genuine connections. To learn more about Sofar Sounds check us out at www.sofarsounds.com or follow the conversation on social media at @sofarsounds or using #sofarsounds. Need a little more? Check this out: https://www.youtube.com/watch?v=qnjsN2NOl3k