Director of Marketing and Communications
Description
- Health Insurance
- A simple IRA retirement plan
- Unlimited paid time off
- A flexible teleworking policy
- Industry discounts
- Institutional and Programmatic Marketing (Strategy and Implementation)
- The DMC is responsible for the strategy and implementation of all of Emmanuel Music’s institutional and programmatic marketing efforts, including: direct and indirect marketing across physical mail, radio, print, and television advertising; out of home marketing; digital marketing efforts including social media, email, and paid digital advertising; and cross-promotions/community partnerships.
- With support, the DMC will take primary responsibility for maintaining and updating Emmanuel Music’s website, monitoring SEO efforts and tracking website traffic and Google Analytics information. They/she/he will also be responsible for the strategy and oversight and/or implementation of social media marketing strategy and content creation/management.
- The DMC will serve as the primary liaison to the press for Emmanuel Music, ensuring that our press list is up-to-date, and securing coverage for EMI on an institutional and programmatic level.
- The DMC will serve as a front line contact for patrons, and play a large role in the management of our ticket sales and front of house operations.
- Across all efforts, the DMC should keep in mind the overarching goal of increasing institutional awareness, expanding in-person and digital audiences and earned revenue, and creating lasting and authentic relationships with those in the Emmanuel Music community. The DMC will collaborate closely with the Director of Development and Engagement to effectively create and grow a patron pipeline.
Requirements
- Experience leading and implementing targeted marketing strategies across various digital and non-digital media, with proven efficacy, success, and growth
- Familiarity working within a nonprofit arts organization
- Familiarity with platforms such as WordPress, Constant Contact, G Suite, and various social platforms
- Able to productively manage the different needs of in-person and digital audiences
- Able to turn around projects in a timely manner and meet firm deadlines
- Experience with AudienceView (previously OvationTix) is preferred
- A background in classical music is strongly preferred
- Familiarity with audience engagement, participatory feedback, or making relevant connections between art and community preferred
- Experience with WebFlow a plus
Benefits & Perks
- Health Insurance
- A simple IRA retirement plan
- Unlimited paid time off
- A flexible teleworking policy
- Industry discounts
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Emmanuel Music
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Emmanuel Music was founded in 1970 by Craig Smith to perform the complete cycle of over 200 sacred cantatas of J.S. Bach in the liturgical setting for which they were intended, an endeavor twice completed and a tradition which continues today. Over the years, Emmanuel Music has garnered critical and popular acclaim through its presentations of large-scale and operatic works by Bach, Handel, Schubert, and Mozart, as well as its in-depth exploration of the chamber music of composers including Schumann, Debussy, Brahms, and Schubert. Emmanuel Music has nurtured a group of vocal and instrumental musicians who have performed together over many years. Many of these musicians perform as soloists in the cantatas and concerts of large-scale and chamber works; a good number have become renowned at the local, national, and international level. Emmanuel Music has also performed for many years in ground-breaking collaborations with leading visionaries among the other arts, including choreographer Mark Morris and stage director Peter Sellars, whose works have become a hallmark of Emmanuel's innovative programming. After the death of founding Artistic Director Craig Smith in 2007, Pulitzer Prize-winning composer John Harbison took over as Acting Artistic Director, collaborating with Associate Conductor Michael Beattie. Both musicians have been involved with Emmanuel Music for many years. Ryan Turner was named Artistic Director in 2010.