Description

The Audience & CRM Manager empowers the WM Italy team to build connections with audiences, drive fan engagement and make data driven decisions towards an always-on strategy for our key artists. The Audience & CRM Manager supports various aspects of the business including streaming, ecommerce, paid media strategy and retailer partnerships. By joining the team, you will partner with a variety of departments to further understand our fans, grow revenue, develop content and expand Audience knowledge throughout the organization.
In this capacity you will be responsible for the audience strategy for our artists. The Audience & CRM Manager will have the opportunity to work across multiple genres with world-class recording artists, content creators and legendary music executives, to acquire, engage and retain fans.

Requirements

Join us if you:
Enjoy developing creative business solutions for artists and brands
Are looking for an extraordinary culture
Want the opportunity to share your marketing and digital expertise
Candidates will be able to:
Develop customer journeys across multiple fan touch points
Brainstorm on and develop special projects to engage the fans
Handle stakeholder expectations through regular check-ins, quarterly business reviews and interactive discussions
Collaborate with the central Audience team to innovate and engage with affiliate markets
Apply project management skills in your day-by-day job
Mine insights from paid campaigns, email, social, and web analytics data
Work comfortably within web analytics, CRM, social media and digital marketing platforms
The ability to prioritize and multi-task across multiple projects and familiarity with agile principles using project management tools
It would be music to our ears if you also had:
A real passion for music and the music business
A love for travel and to learn about different cultures
Excellent communication and relationship skills, with the ability to present complex information simply to a variety of audiences
Minimum 3-4 years of digital marketing experience
A degree in a relevant field

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Warner Music Group

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With a legacy extending back over 200 years, Warner Music Group (WMG) today brings together artists, songwriters, and entrepreneurs that are moving entertainment culture across the globe. Operating in more than 70 countries through a network of affiliates and licensees, WMG’s Recorded Music division includes renowned labels such as Asylum, Atlantic, Big Beat, Canvasback, Elektra, Erato, First Night, Fueled by Ramen, Nonesuch, Parlophone, Reprise, Rhino, Roadrunner, Sire, Spinnin’, Warner Records, Warner Classics, and Warner Music Nashville. WMG’s music publishing arm, Warner Chappell Music, has a catalog of over one million copyrights spanning every musical genre, from the standards of the Great American Songbook to the biggest hits of the 21st century. Warner Music Group is also home to ADA, the independent artist and label services company, as well as consumer brands such as Songkick, the live music app; EMP, the merchandise e-tailer; and UPROXX, the youth culture destination.

Job Details

Posted on Apr 22

Milano, Metropolitan City of Milan, Italy

Full time

Mid