Social Media Manager - BBC Radio 1
Description
PURPOSE OF THE ROLE
We’re looking for a creative and experienced Social Media Manager to help shape the online presence of BBC Radio 1. You’ll lead the charge in bringing our radio moments to life through engaging short-form video and social content, helping young audiences discover the best of our live radio, music, and podcasts.
WHY JOIN THE TEAM
BBC Radio 1 is one of the UK’s most iconic youth radio networks, and our central social media team plays a vital role in connecting with millions of fans every week. You’ll be part of a collaborative, fast-paced, and innovative environment where creativity thrives. From A-list interviews to live music events like Glastonbury, you’ll have the opportunity to work on high-impact campaigns that celebrate music and culture, while shaping the visual identity of a brand loved across the UK.
Your Key Responsibilities And Impact
- Plan, schedule, and curate engaging content across Radio 1’s social media channels.
- Lead and support major social campaigns, responding to trends and creating shareable, social-first formats.
- Manage the day-to-day tasks of the Radio 1 social media team and coordinate with internal and external suppliers.
- Amplify key radio moments weekly, ensuring content reaches beyond owned channels for maximum impact.
- Produce authentic, relatable content that brings our audio output to life for young audiences.
- Ensure all content complies with BBC and Ofcom policies, and support teams and suppliers in meeting these standards.
- Collaborate with other music social media managers, editors, and marketing leads to deliver cohesive content strategies.
Requirements
Essential Criteria
YOUR SKILLS AND EXPERIENCE
- Deep understanding of BBC Radio 1, its audience, and the music it champions.
- Strong knowledge of social video platforms and how young users discover music and audio content.
- Proven experience in creating campaigns that resonate with youth audiences—examples will be requested.
- Significant experience as a Social Media Manager or content lead in a creative industry.
- Proficient in Adobe Creative Suite with strong video and image editing skills, especially for TikTok, Instagram Reels, and YouTube Shorts.
Desired But Not Required
- Experience working on large-scale music events or podcast launches.
- Familiarity with BBC editorial and compliance standards.
- Knowledge of social media analytics and how to apply insights to content strategy.
- Strong interpersonal skills with the ability to build relationships across teams.
- Experience commissioning content from external creators or agencies.
If you can bring some of these skills and experience, along with transferable strengths, we’d love to hear from you and encourage you to apply. Please note: there is no need to submit a cover letter for this role, please provide a CV and answer the application questions (as we will not be able to consider applications without this).
Benefits & Perks
PROPOSED SALARY RANGE: £47,000 - £52,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
How to apply
Apply via link
BBC Radio 1Xtra
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BBC Radio 1Xtra plays the best in contemporary black music, with a strong emphasis on live music and supporting new UK artists. Working closely together the stations look to connect the BBC with the next generation of young audiences and be the leading voice in young UK culture.