Social Media Content Manager
Description
We’re looking for a passionate and motivated Social Media Content Manager to join our growing Global Social Media team. This role is responsible for leading the content strategy and execution of original video, partnership, and event content for Bose’s owned and paid social channels. This includes ideating original content, managing creative and production agencies, serving as client lead on shoots, and supporting tentpole brand moments and product marketing campaigns.
This role sits on the Global Social Media team and will work cross-functionally with Partnerships, Media, Website, and Creative teams. This role will also work alongside another Social Media Content Manager and a Social Media Content Specialist.
Responsibilities:
- Lead original content and series development and shoots, including longform storytelling for YouTube, shortform TikTok and Instagram videos, and product marketing.
- Lead content strategy for partnership activations, including athletes, music artists, and social creators, in collaboration with our Partnerships team.
- Lead content strategy for experiential events and entertainment partnerships.
- Manage creative agencies, designers, producers, and videographers for relevant content. Serve as client lead on shoots and at events.
- Support reporting to track content performance against defined KPIs and implement learnings to optimize content.
- Support programming orchestration of content across owned, paid, and influencer social platforms
Requirements
You have a strong POV on TikTok versus Reels and were on Discord before it was cool. Juggling a million and one projects and helping keep your team organized and on track comes second nature to you. You live and breathe music IRL and across social media. You understand evolving media, entertainment, sports and gaming landscapes because you’ve experienced them first-hand. You’re self-driven, thrive in a fast-paced environment, and are always looking for ways to grow and push yourself and those around you.
Qualifications:
- Deep understanding of the social media and digital landscape, content and media trends, paid media, and online consumer behavior.
- Strong written and verbal communication skills.
- Proven success in original and/or campaign video content strategy and execution.
- Proven multi-tasking ability and strong project management skills.
- Willing to work in a fast-paced environment with an openness to change.
Experience:
- 5+ years of relevant experience in content development and production, paid media, and social media community management (agency or client side).
- Experience with social media and influencer publishing, listening, and tracking platforms (e.g. Sprinklr, Tagger, or similar).
- Familiarity and interest in music, sports, gaming, and/or TV/film preferred, but not necessary.
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Bose Corporation
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Bose Corporation was founded in 1964 by Dr. Amar G. Bose, then a professor of electrical engineering at the Massachusetts Institute of Technology. Today, the company is driven by its founding principles, investing in long-term research with one fundamental goal: to develop new technologies with real customer benefits. Bose innovations have spanned decades and industries, creating and transforming categories in audio and beyond. Bose products for the home, in the car, on the go and in public spaces have become iconic, changing the way people listen to music.