Senior Account Director
Description
Job Description
Contract Summary
160over90 is hiring a Senior Account Director within its PR and Communications team based in London.
160over90 is an Endeavor company and 750 strong full-service creative agency with offices in London, New York, Los Angeles, Hong Kong, Sydney and others. 160over90 combines advertising and branding, sponsorships and partnerships, PR & Comms and experiential to position themselves as the world’s most culturally-led creative agency. 160over90 is a reference to elevated blood pressure, derived from the idea that great work elicits strong, emotional consumer reactions.
What makes 160over90 different is not what they do, it’s the power of the Endeavor platform and the lens (insights, access and influence) into the work and world this provides. The Endeavor platform provides unrivalled access within entertainment, sports, culinary, art, gaming, fashion, and music as the holding company of WME, IMG, UFC and many more global properties.
Key Responsibilities And Accountabilities
- Strategic and creative planning
- Creation of toolkits and guidelines
- Critical path planning, budgeting, client and team management
- Copy writing
- Campaign management and delivery
- Branded content curation
- Reporting and evaluation
- Manage junior staff development and encourage team to build relationships with multiple stakeholders
Requirements
Knowledge And Experience
- Agency experience working for global clients with a focus on B2C but strong understanding of internal comms and B2B.
- Previous experience managing sports partnerships is preferred.
Skills And Abilities
Strategic thinker
- What does the client want? Is the client right? What’s right for the business? Vital we understand the business impact, market intelligence and cultural landscape in order to build a strategic recommendation
Design and implementation of best-practice process
- Utilising understanding of global client to design and implement best-practice process across agency and client – including toolkit creation and guidelines
Strong leadership capabilities
- Natural communicator inspiring and nurturing team and maintaining effective agency culture
Excellent copy writing
- Draft client proposals and pitch documents with accuracy and insight
- Manage team development in terms of copy writing and plan drafting
Content and channel strategy
- Develop robust channel strategies to underpin efficient content creation targeted against audience groups
Digital and social media engagement and marketing
- Develop digital strategies and distribution plans
- Have a strong understanding and knowledge of the myriad of different social platforms and their various functionalities – TikTok, Instagram, Twitter, Clubhouse, Facebook etc.
Earned media relations
- We’re not employing a publicist but we want the candidate to understand the channels that are integral to clients (and audiences)
Evaluation
- What does success look like? How do we measure and simplify for clients?
New Business
- Proven track record of increasing client spend, identifying new business opportunities and networking
Working Conditions
- This is a permanent position.
- This role will be based in City Road, London.
- Working hours are 9:00 – 17:00, Monday to Friday
- Occasional travel and weekend work may be required
Endeavor is an equal opportunity employer committed to a diverse and inclusive work environment.
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Endeavor is a global sports and entertainment company, home to the world’s most dynamic and engaging storytellers, brands, live events and experiences. The company is comprised of industry leaders including entertainment agency WME; sports, fashion, events and media company IMG; and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation, sports operations & advisory, event & experiences management, media production & distribution, experiential marketing and brand licensing.