Product Manager - Anjunabeats
Description
- You understand the core values of the Anjunabeats sound and presentation of our musicians. Working directly with key talent as they bring their music to market, develop their identity and nurture their fanbase.
- You’ll be working as part of a team continuing to revolutionise the sound of dance music, from trance and progressive festival flavours, to techno warehouse raves and even the odd ambient album.
- You will have an understanding of our rich 20 year history; our artists, stories, sounds and flagship moments.
- Oversee and represent acts assigned to you
- Oversee, manage and deliver assets to all the relevant teams both internal and external and adhere to strict release deadlines on designated artists
- Initiate, plan and coordinate all aspects of Marketing Campaigns for upcoming releases on designated artists and projects
- Deal effectively with all production supply chain queries to ensure no impact to release dates
- Deal effectively with queries, reporting upwards for assistance when required.
- Coordinate artist’s / project activities around record releases (press, tools, campaigns, advertising etc).
- Ensure all information is accurately communicated to all departments regarding strategy, release plans, changes, developments etc.
- Manage all aspects of product development and marketing from concept to completion on given projects working effectively and timely with internal and external teams
- A strong and consistent delivery of digital products, tools and marketing.
- Analyse, generate and distribute analytical project information to all relevant teams including project updates to all sales teams
- Write sales notes and press releases
- Ability to create and coordinate marketing materials, tools and information required and ensure distribution to relevant parties
- Initiate, plan and coordinate marketing campaigns in collaboration with the marketing team for upcoming releases on designated artists and projects.
- Briefing art department and content creators for release assets
- Analyse and circulate weekly sales information, identifying trends and communicating this to the wider team
- Coordinating and monitoring third party marketing agencies
- Generating and documenting marketing ideas with marketing team
Requirements
- Passion for dance music.
- Music Industry marketing experience
- Good communication skills.
- A team player with creative ideas and solutions.
- Commercially focussed and highly motivated, disciplined and organised with excellent time management skills.
- Desire and ability to drive projects - from inception to completion.
- Flexible and capable of juggling responsibilities.
- Comfortable working under pressure and with a fast moving and rapidly developing roster.
- Good understanding of data analysis and insights to provide smart marketing opportunities and support decision making.
- Understanding of new music platforms and the best approach for each to maximise opportunities.
- Positive, proactive and pragmatic approach to any situation. Able to deal with problems as they may arise.
- Knowledgeable about current music and market trends.
- Excellent computer skills.
- Prepared to travel internationally as required.
- At least 2 years experience working within a record label or distribution
- Good experience developing artist plans and strategies
- Good understanding and knowledge of the Anjuna catalog and repertoire
- Knowledge of the international marketplace and how it is evolving
- Good understanding of social channels, media opportunities & advertising formats
- Good presentation skills
- Good understanding of consumer insights & segmentation practices.
- Good skills in common software (e.g. MS Office / Keynote / Photoshop / etc.)
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Involved Group
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Based in London and Los Angeles, the Involved Group is a music business specialising in artist management and development, touring, music production, publishing and campaign organisation. UK trance act Above & Beyond founded their own record label Anjunabeats in 2000, and having found such monumental success, the label has grown into an industry-leading music group, with two Grammy nominations and well over 500 releases under its belt. The Involved Group now comprises of trance label Anjunabeats, sister deep house label Anjunadeep, an in-house artist management team (Involved Management) and a publishing wing which is a joint venture with global rights management leader Kobalt. Our publishing department also works in partnership with Blue Top Music - a leading artist and composer agency. Currently, the Involved Group manages and promotes the music of internationally-acclaimed artists including founders Above & Beyond, as well as others including Dusky, Lane 8, Moon Boots, Gabriel & Dresden, Andrew Bayer, Ilan Bluestone, Mat Zo, Luttrell and Yotto, and is consistently releasing the most ground-breaking electronic music in the business. Please send media requests, resumés or queries to: contact@anjunabeats.com Visit our group's individual websites: www.anjunabeats.com www.anjunadeep.com www.involvedmanagement.com www.bluetopmusic.com