Marketing Executive
Description
- Lead the delivery of effective and impactful creative work and ensure campaigns meet strategic objectives across media platforms.
- Develop campaign briefs and contribute to complex briefs led by Marketing Managers.
- Review creative responses and media plans to ensure alignment with campaign goals.
- Ensure campaigns are delivered within budgets and timeframes
- Ensure all marketing activity complies with BBC Editorial Guidelines and policies.
Requirements
- Experience delivering multi-media marketing campaigns from brief to evaluation.
- Strong project management skills and ability to use resources efficiently.
- Proven ability to collaborate across teams and manage stakeholder relationships.
- Experience working with creative and media teams, in-house or agency.
- Analytical mindset with the ability to evaluate ideas and campaign performance.
- Understanding of editorial and compliance policies.
- Knowledge of the broadcasting industry and interest in creative content.
- Strong understanding of the 16-24 year-old audience and how best to engage/communicate with them
- Ability to lead project teams and manage campaigns in a matrix environment.
- Awareness of digital trends and ability to incorporate them into marketing plans.
Benefits & Perks
How to apply
Apply via link
BBC
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The BBC is the world’s leading public service broadcaster. We’re impartial and independent, and every day we create distinctive, world-class programmes and content which inform, educate and entertain millions of people in the UK and around the world. We do this across: - A portfolio of television services, including the UK’s most-watched channel BBC One, the pioneering online youth service BBC Three, and our multi award-winning channels for children, as well as national and regional television programmes and services across England. Northern Ireland, Scotland and Wales - Ten UK-wide radio networks, providing the best live music broadcasting in the UK, as well as speech radio which informs, educates and entertains. We also have two national radio services each in Scotland, Wales and Northern Ireland and 39 local radio stations across England and the Channel Islands, providing an invaluable and unique service to listeners across the UK - Our digital services including BBC News, Sport, Weather CBBC and CBeebies, iPlayer and BBC Sounds, BBC Red Button and our vast archive - BBC World Service television, radio and online on more than 40 languages