Manager, YouTube
Description
- Working with and across internal teams, artists/management and other content specialists for both catalogue and frontline recordings for domestic repertoire.
- Working closely with the local Digital Marketing team to maximize opportunities & social strategies to grow channel engagement.
- Active pitching and managing the relationship with the YouTube Music teams in Los Angeles.
- Providing channel audits and identify new ways to market & grow global US repertoire.
- Setting up top tier marketing looks such as YouTube Premiere, Live Redirect and Afterparty, etc.
- Responsible for coordinating pitch solicitations from Product Managers and sending to YouTube.
- Regular reporting of insights & trends to internal teams and artist managements.
- Providing YouTube insights & trends on a weekly basis with global YouTube team.
Requirements
- Ability to multi-task, manage multiple priorities, and work well under pressure within demanding timeframes.
- Strong communicator who is confident to build collaborative relationships with internal and external stakeholders.
- Ability to consistently learn and adopt within a fast changing environment.
- Passion for music and video content.
- A general understanding of the role of metadata, platform algorithms and the effect on content discovery/monetization.
- Knowledge of building audiences in a digital environment.
Benefits & Perks
- Enjoy flexibility with our hybrid setup: 3 days in office, 2 days remote.
- Experience peace of mind knowing that our comprehensive medical, dental, and vision coverage has got you covered.
- Maximize your savings with our dollar-for-dollar 401(k) match of up to 6% after your first year.
- Say goodbye to accruing vacation days or hitting a cap; take time off when you need it with our flexible time off policy!
- Save money and time with our commuter benefits program.
- Stay healthy and earn financial rewards with our fitness reimbursement program and wellness incentives.
- Find your inner peace and boost your mental wellbeing with a complimentary subscription to the popular meditation app, Headspace.
- Access well-being support 24/7 through our Employee Assistance Program.
- Kick off your weekends early with Summer Fridays.
- Unlock your potential with development opportunities, including mentorship programs and LinkedIn Learning.
- Be inspired by our talented artists at our showcases and playbacks.
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BMG
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Founded in 2008, BMG is already the world’s fourth biggest music publisher and the first new global player in the recordings business in decades. BMG’s pitch is unique – a relentless focus on fairness and transparency and service to its artist and songwriter clients. BMG’s 19 offices across 12 core music markets now represent over 3 million songs and recordings, and thousands of artists and songwriters attracted by its fresh approach which now includes production music, film and books as well as music publishing and recordings. BMG is owned by international media, services and education company Bertelsmann, whose other content businesses include the broadcaster RTL Group, the trade book publisher Penguin Random House and the magazine publisher Gruner + Jahr. With its multi-platform perspective, integrated technology platform and commitment to help artists maximize their income, BMG aims to be the best company in music to do business with.