Executive, Music Brand Partnerships
Description
- Pro-actively seek, negotiate and deliver new Brand Partnership opportunities for CAA music artists particularly in the country space
- Oversee the execution of talent/brand programs from implementation through conclusion of partnership including: pitch, negotiation, contract, servicing, and measurement of results
- Manage multi-level programs involving on-site activation, exclusive content, print/radio/ TV advertisements, digital media programs, song licensing, retail promotions, sweepstakes, and media integrations
- Advise on brand marketing and advertising budgets
- Connect with artists and artists’ managers to develop client brand strategy
- Serve as liaison between brands/agencies and artists/artist managers. Oversee and manage timelines and the updating of all teams on project status and deliverables
- Network with client teams, potential clients, attend industry events and client showcases
- Build and maintain strategic relationships with current and future partners
- Pro-actively seek and acquire new Brand Partnership opportunities for CAA music artists particularly in the country space
Requirements
- Proven success and experience selling to brands and their agencies in media, music, or entertainment industries
- Ability to work on multiple talent, brand, and event based projects of varying levels at the same time
- Experience in delivering multi-platform brand sponsorship campaigns
- Proficient in cold calling, deck creation, public speaking, and new business development
- A strong network of brand contacts who hold decision making responsibilities for strategic partnerships
- A detailed understanding of the music industry, specifically within country music
- Ability to collaborate across multiple groups and understand the value of working as a team
- Entrepreneurial spirit with demonstrated success in driving new business from concept through execution
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Creative Artists Agency
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Leading entertainment and sports agency Creative Artists Agency (CAA) represents many of the most successful and innovative professionals working in film, television, music, video games, theatre, and digital content, and provides a range of strategic marketing and consulting services to corporate clients. CAA is also a leader in sports, representing more than 1,000 of the world’s top athletes in football, baseball, basketball, hockey, soccer, tennis, and golf, and works in the areas of broadcast rights, corporate marketing initiatives, licensing, and sports properties for sales and sponsorship opportunities.