Day to Day Content & Social Manager (Artist Specific)
Description
- Develop and execute innovative content strategies across Instagram, TikTok, YouTube, Facebook, and emerging platforms for a Tier 1 artist with a global audience, ensuring alignment with brand and marketing goals
- Capture, produce, and edit high-quality short-form video, photography, and graphic assets tailored to each platform
- Own and maintain the content calendar, ensuring timely posting that aligns with campaign moments, audience engagement patterns, and the artist’s creative output
- Write engaging, on-brand copy that connects with audiences and supports campaign objectives
- Monitor analytics and platform trends to optimize performance, drive engagement, and guide audiences through the marketing funnel to deepen superfan relationships and increase consumption
- Collaborate with internal teams and external partners to deliver content that supports launches, partnerships, and special initiatives
- Ensure all content meets brand, quality, and platform-specific guidelines while protecting the integrity of the artist’s image
- Represent the digital team at events, shoots, and other activations to capture and publish timely content
Requirements
- 5-8 years of experience in social media management and content creation for a high-profile talent, entertainment brand, or Tier 1 artist
- Proven ability to create and publish content that maximizes engagement while aligning with marketing funnel objectives
- Proficiency in video and photo editing software (Adobe Premiere Pro, Final Cut Pro, Photoshop, Lightroom)
- Deep understanding of social media trends, algorithms, and platform best practices
- Strong organizational skills and ability to manage multiple projects in fast-paced, high-stakes environments
- Demonstrated success working in fast-paced, remote environments - equally effective operating independently with minimal oversight and collaborating seamlessly within a dispersed team
- Excellent writing skills with the ability to adapt tone and voice to a premium, globally recognized brand
- High level of professionalism and discretion when working with celebrity talent and partners
- Experience with digital marketing in music, entertainment, or global brand contexts
- Motion graphics skills (After Effects, Canva Pro, or equivalent)
- Knowledge of DSP platforms, content merchandising, and international market adaptation
How to apply
How to Apply Please submit your resume - include a portfolio and/or links to recent work that demonstrate both creative and strategic capabilities in managing digital content for a Tier 1 artist or equivalent global brand. Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by the employer for a visa.
Roc Nation
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Roc Nation Since its founding in 2008, Roc Nation has grown into the world’s preeminent entertainment company. We work in every aspect of modern entertainment—with recording artists and producers, songwriters and athletes. Our client list includes some of the world’s most recognizable names: from Rihanna, Megan Thee Stallion, J. Cole, and Big Sean to Kyrie Irving, LaMelo Ball, and Robinson Cano. We are a full-service organization, supporting our diverse roster of talent via artist management, music publishing, touring, production, strategic brand development and beyond. Roc Nation houses a TV/Film Division, which won a 2018 Peabody for the docu-series “Time: The Kalief Browder Story” and the critically acclaimed “Rest In Power: The Trayvon Martin Story.” Roc Nation has partnerships with the world’s leading experts in artist management, technology, fashion, and philanthropy, redefining the business of entertainment. Roc Nation Sports Roc Nation Sports, a division of Roc Nation, launched in spring 2013. The roster includes premiere athletes such as Robinson Cano, Skylar Diggins, Kyrie Irving, LaMelo Ball, Leonard Fournette, Victor Cruz, CC Sabathia, James Young, Dez Bryant, Marcus Rashford, Rusney Castillo, Kevin De Bruyne, Michael Vick, Todd Gurley, Danny Green, Wilson Chandler and Erick Aybar. Roc Nation Sports focuses on elevating athletes’ careers globally both on and off the field by fully conceptualizing and executing marketing and endorsement deals, community outreach, philanthropic endeavors, media relations and brand strategy. Roc Nation Sports launched its boxing division, a full service promotional company, in August 2014.