Assistant Manager, Influencer Marketing @ HMB
Description
- Support execution of influencer strategies for brand and product launches.
- Own paid partnerships: outreach, coordination, briefing, and performance tracking.
- Manage product gifting strategy and execution to drive reach and UGC.
- Identify and nurture a roster of creators (macro to micro) who align with Half Magic’s values and vision.
- Partner with Social and Creative teams to concept compelling, on-brand influencer content that resonates across platforms (Instagram, TikTok, YouTube, etc.).
- Lead ongoing creator communications to foster a loyal, high-performing influencer community.
- Build and manage a “magic circle” of recurring brand advocates and tastemakers #HalfMagicMuses
- Develop a community playbook for gifting, surprise & delight moments, and VIP engagement.
- Oversee inbound influencer interest and prioritize opportunities that align with brand goals.
- Own EMV tracking, reporting, and recap building.
- Analyze influencer performance to help inform optimizations.
- Maintain internal dashboards and tools to monitor impact and trends.
- Build campaign recaps that clearly communicate ROI, EMV impact, and key learnings.
- Lead influencer participation for brand events, red carpets, and cultural moments.
- Coordinate logistics for product launches, glam touchpoints, and event gifting.
- Ensure creator moments are captured and shared across platforms.
Requirements
- 3–5 years of influencer marketing experience, ideally in beauty, fashion, or lifestyle.
- Proven success in growing and managing influencer programs with a measurable EMV impact.
- Deep knowledge of social platforms, influencer culture, and the creator economy.
- Strong network of influencer and talent relationships, especially in beauty and Gen Z communities.
- Experience managing paid partnerships and negotiating deliverables + contracts. Obsessed with community building, creative storytelling, and thinking outside the algorithm.
- Organized, detail-oriented, and calm under pressure—you thrive in a fast-paced environment.
- Passionate about beauty and excited to help shape a brand that’s bold, expressive, and redefining the industry.
Benefits & Perks
How to apply
Apply via link
A24
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**Overview** A24 is an Equal Opportunity Employer and encourages applications from all kinds of candidates. A24 is the global entertainment company behind the Emmy-winning series Euphoria starring Zendaya, Golden Globe winning series Ramy, and such award winning films as Minari, Moonlight, Lady Bird, Midsommar, Amy, Uncut Gems and The Tragedy of Macbeth. Upcoming television projects include The Sympathizer, a limited series from Park Chan-Wook starring Robert Downey Jr., Underrated a doc series with Steph Curry, and Beef starring Academy-Award nominee Steven Yeun and Ali Wong. Current films include The Daniels’ Everything Everywhere All At Once, Alex Garland’s Men, Jenny Slate and Dean Fleischer Camp’s Marcel the Shell with Shoes On and upcoming films Ari Aster’s Disappointment Blvd. starring Joaquin Phoenix, and Celine Song’s directorial debut Past Lives. Facebook: https://www.facebook.com/A24 Twitter: https://twitter.com/A24 Instagram: http://instagram.com/a24 All valid links to open A24 job opportunities can be found at https://a24films.com/jobs or the Company's official Linkedin page and official recruiting communications will come only through emails from the domain @a24films.com.