Who we are
Founded by Budi Voogt and Tim van Doorne out of frustration with the outdated practices of the music industry, Heroic Empowers Creators and Curators to positively impact culture through worldwide management, label, and publishing services. We are an independent company and believe transparency and fair dealmaking is the way forward.
As managers, we combine our passion for art with expertise in social, distribution, and marketing to influence culture for our Creators. We help them crystalize their vision and turn it into reality. We do this by connecting the dots, providing strategic and artistic guidance, building teams and infrastructure. We shield them from the world when needed, empowering them to do what they do best: create great art.
Our record label powers the independent releases of our managed and non-managed Creators. We are proud members of the global digital rights organization Merlin and have direct deals with streaming services worldwide. We emphasize international and combine technology, a global workforce and strong personal relationships to create impact.
Heroic Publishing represents most songs in our label catalog and represents an exclusive roster of writers. We are globally administered and provide creative and sync support via our team and partner network. Many of our works are one-stop for sync. We've scored placements in shows and films from Netflix, HBO, CBS, and others.
Via Curator Services we power the businesses of music tastemakers ranging from artist collectives and artist managers to YouTube curators. We provide distribution, rights administration, publishing, business support to help them scale.
We're proud members of the trade organizations of Dutch music managers (MMF) and the Dutch entertainment industry (NVPI).