Employer Brand Lead
Description
We are looking for an Employer Brand Lead to join our journey and impact how millions of people around the world enrich their lives with music and other meaningful experiences.
This role combines strategy, entrepreneurship and hands-on work. As an Employer Brand Lead you’ll work within a multidisciplinary team, in which you’ll own the recruitment marketing activities end-to-end, shaping the way JoyTunes is perceived by future prospects.
You’ll be super busy with a daily combination of strategy, brand and digital work. Here are a few examples:
- Form an Employer Brand strategy and execution plan for each key area.
- Grow the company’s online presence and messaging on various recruitment and marketing channels.
- Tailor and execute a comprehensive marcom plan for Employer Branding (from offline to digital), working closely with the Talent and Marketing teams.
- Build and manage a digital marketing system to promote job openings and career opportunities in the company.
- Create innovative ways to attract prospective employees to the company’s website and distinguishing new recruitment opportunities, events, referral programs etc
- Create the right balance of brand and PR and tailor the right plan and KPIs to measure both for data-led decision making.
Requirements
- +5 years experience as an Employer Brand professional or Senior Marketing position - Tech space is a strong plus
- In-depth knowledge of employer branding strategies and recruitment marketing as well as industry trends
- Proven track record in branding, communications strategy, creative planning, and digital storytelling that made an impact (podcasts and blogs for example)
- Social media savvy; experience with running successful digital campaigns
- Experienced with PR and reporter relationships
- You have strong analytical skills and you are a data-driven problem solver
- Excellent communications and interpersonal skills - ability to lead by context (as opposed to hierarchy)
- Native level of written and spoken Hebrew and English
- Genuine connection to our mission and unique culture
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JoyTunes
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We’re JoyTunes, a global consumer subscription company, and we’re on a mission to add new dimensions and joy to people’s lives through music and beyond. We create amazing products and experiences that people love (many of our learners swear that our products change their lives for the better). We help people discover meaningful activities and where to invest their time, such as how to play piano or guitar from scratch.